marketing
technology
web development
Making a website – what you need to know and how to start?
If you have decided to create or order a website for yourself, it may seem like a difficult task at first. But don't worry - it doesn't have to be difficult!
2023-06-29 by Sebastian Pikand
Making a website – what you need to know and how to start?
Making a website – where and how to start?
Creating a website can seem quite a daunting task, especially if you have no prior technical knowledge. However, if you have decided to create or order a website, there is no need to worry – it does not have to be difficult!
Although a website is important – it is like a digital business card for your company, organization, product or service – a website can be created cheaply, easily and without much effort, as well as in an expensive, time-consuming and complex way. It all depends on which functions and elements you want your website to have. This blog post outlines some of the basics of creating a website and explains what factors can affect the price of a website. More detailed information is provided in the respective sub-posts referenced by each topic.
Making a website – should you choose an agency?
Navigating the world of web development can raise a lot of questions, especially when it comes to the pricing of a website. Individuals and smaller companies often find that creating a free website can serve their goals well, at least initially. However, if you are someone who has a growing business and wants to get more customers, you may want to consider hiring an agency. Agencies usually have packages of different price levels, where, as a rule, the more expensive package offers more options, functions and special solutions. For example, an online shop, a complex booking system and other such solutions are considered advanced functions. The packages are different, offering both template-based solutions as well as tailor-made solutions. Template-based solutions are cheaper, but unlike tailor-made solutions, they do not offer opportunities to create something very personal or specific. Bitropia focuses on tailor-made solutions. Read more about the sub-post "Making a website – hiring an agency" to understand the process of ordering a website from an agency.
How is the price of the website formed?
The price of a website is shaped by a wide variety of factors – the size of the business, expectations for the website, different pricing practices of agencies – therefore the price can vary greatly. As previously mentioned, you can order websites at different price levels from agencies. At the same time, there are many different nuances that affect the final price of the website: whether and how complex special solutions are desired, how many subpages need to be created, how much content creation needs to be done etc. The more complicated and time-consuming it is to create a website, the higher the price. It is important to know that creating a good website usually requires the cooperation of several specialists, such as: developer, designer, copywriter and SEO expert. In most cases, the price is quite high if you want to create a comprehensive, attractive and user-friendly website that would effectively fulfill the company's marketing and financial goals. However, it is a very good investment that will pay off in the future – especially in the form of good sales figures and greater recognition of the company. Read the sub-post “Making a website – price” to understand what factors determine the price of a website.
What should be the structure of the website – content, texts and marketing?
A good website has a well-thought structure and is easy to navigate to. Investing in a well-designed website pays off. In order to attract the attention of customers, it is necessary that the site speaks to them, has the right information and contact information that is easy to find. To simplify customer communication, it is a good practice to integrate, for example, an email marketing platform or other smart marketing solutions to your website. Read more in the “Website design and marketing” sub-post to understand what makes a website a great website – one that both fulfills a company's marketing goals and is user-friendly at the same time.
How to ensure website performance and security?
Performance and security are often forgotten, but they are very important factors that need to be paid attention to. Website performance and security play an important role in the development of website quality. One tool for measuring the quality of a website is, for example, Google Lighthouse. Read the sub-post “Website performance and security” to understand what affects page performance, what makes a page safe, and how to improve security.